DSC Media

So you have adopted the concept of e-mail as a great marketing tool and you know how important permission based marketing is to avoid being labeled a spammer. Getting permission before freely sending emails to your prospects and customers is an imperative. Unfortunately, without segmentation, you’re still committing one of … Read more →

As a small business owner, you’re always looking for ways to close more sales and grow your business, and by now it’s safe to assume that you’ve either adopted an email marketing strategy, or  you are seriously considering it, or else you would not be reading this article. After all, … Read more →